Just Effing Do It

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The first chapter of Ben Hunt’s book Save the Pixel contains a great snippet of advice:

Once you’re clear what needs to be done, stop all analysis, and apply the JFDI process (“Just F*ing Do It”).

I love this. I’ve been developing an analysis allergy over the past few years. In design meetings, I can’t help but think how much quicker it would be to just try one of the options, or ALL of them, and find out the best design by experimentation.

Now, when I feel like I’m stuck in a rut, I start writing code. It crystallizes my understanding of the problem and has the pleasant side-effect of producing something useful.

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